Green
Lantern
Institution
Martin
Campbell, director of successes such as Casino Royal, Golden Eye and The Mask
of Zorro, directed a ‘flop’ of a film, Green Lantern. Green Lantern was created
under the production company ‘Warner Bros.’ who are obviously very well known
as they produce many films such as the Harry Potter series, Scooby doo, The
Hobbit etc. and was also distributed by ‘Warner Bros.’. From its release (June 17th 2011),
Green Lantern has only taken in a total gross of $219,851,172, which is only $19,851,172 profit as the budget
for the film was $200,000,000. In its opening weekend, the film took a gross of
$53 million.
Audience
I think the target audience for this film is from 13 – 20 year olds.
This is because the trailer for the film makes it look very action packed,
which is something a boy of this age would like. I think the poster makes it
clear that it can’t be aimed at below 13 as it looks fairly dark and mature.
However, it wouldn’t be aimed at over 20 as young adults would be expected to
want to watch more mature films. This target audience would be attracted by the
whole super hero genre as it is exciting and full of action. An audience would
expect to see a LOT of action, cool effects, cgi, exciting plot etc when they
go to see a film of this genre as films such as Spider man etc have set the bar
very high.
A lot of the critics reviews have given ratings from 1-3 stars. “It often feels
like there are two separate stories featured in this comic book flick but
neither of them is particularly interesting.” - John Hanlon. “Across the board
Green Lantern is an average experience. There is zero character development, an
overly confusing plot and way too much dodgy CGI assaulting the screen.” –
Benjo Colautti. Overall, reviews for this film are very poor, comments on the
poor CGI and lack of character development constantly appear.
Genre
and Conventions
The
overall genre of Green Lantern is action/adventure. Primarily it is in a
smaller ‘Super Hero’ genre. The film has lots of conventions of action adventure
such as explosions, special cgi, a protagonist and antagonist, normality scenes
etc. Since it uses so many of these conventions of an action adventure film,
Green Lantern is quite clearly a conventional action adventure film. Despite
the digs at its character development (which isn’t a key feature in action
adventure films) Green Lantern has many other traits of action adventure films.
No comments:
Post a Comment